Legal

Terms of Use

Effective date: April 23, 2026 · Last updated: April 23, 2026

These Terms of Use (the “Terms”) are a binding agreement between you (“you” or “User”) and Tradora AI, Inc. (“Tradora,” “we,” “us,” or “our”). They govern your access to and use of www.tradora.ai, our consumer and dealer web applications, our mobile applications, our APIs, and any other Tradora-branded products that link to these Terms (collectively, the “Services”).

1. Eligibility & Accounts

You must be at least 18 years old (or the age of majority in your jurisdiction) and able to form a legally binding contract to use the Services. If you use the Services on behalf of an organization (such as a dealership or business), you represent that you have authority to bind that organization, and “you” refers both to you individually and to that organization.

You are responsible for maintaining the confidentiality of your account credentials and for all activity under your account. Notify us promptly of any unauthorized access at security@tradora.ai.

2. License to Use the Services

Subject to these Terms, Tradora grants you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to access and use the Services for your personal use, or, for business users, your internal business purposes. All rights not expressly granted are reserved.

3. User Content

The Services let you submit information, files, photos, vehicle data, listings, messages, and other content (“User Content”). You retain ownership of your User Content and represent that you have the rights necessary to submit it.

You grant Tradora a worldwide, royalty-free, sublicensable, transferable license to host, store, reproduce, modify, create derivative works of, distribute, publicly display, and perform User Content as necessary to operate, provide, improve, and promote the Services. We may remove or refuse to display User Content that we believe violates these Terms or applicable law.

4. Acceptable Use

You agree not to:

• Use the Services in any way that violates applicable law or third-party rights;
• Submit false, misleading, fraudulent, or deceptive information (including vehicle, identity, or financial information);
• Reverse engineer, decompile, or attempt to extract source code, models, weights, or training data from the Services;
• Scrape, crawl, or harvest data from the Services except via authorized APIs and within rate limits;
• Interfere with or disrupt the integrity or performance of the Services or attempt to gain unauthorized access;
• Use the Services to send spam, phishing, malware, or unsolicited communications;
• Use AI features to generate content that infringes intellectual property, defames any person, depicts illegal activity, or violates the rights of others;
• Use the Services to make decisions about consumers in violation of fair lending, consumer protection, or anti-discrimination laws.

5. Dealer, Lender & Partner Terms

If you access the Services as a dealer, lender, or partner, additional terms (including a subscription order form, data processing addendum, and applicable service-level commitments) may govern your use. To the extent of any conflict with these Terms, the order form or written agreement signed by an authorized Tradora representative will control with respect to that relationship.

You are responsible for the accuracy of inventory, pricing, finance, lease, warranty, insurance, and service offers you publish through the Services and for compliance with all applicable laws (including Truth in Lending, Truth in Leasing, ECOA, FCRA, GLBA, TCPA, CAN-SPAM, state dealer licensing, and advertising rules).

6. Financial Products & Third Parties

Some Services facilitate or display third-party financial products such as financing, leasing, insurance, warranty, valuation, and microlending. Tradora is not a bank, lender, insurer, dealer, or registered investment advisor. Vehicle valuations, equity calculations, financing offers, and related outputs are estimates, are not binding offers, and may differ from outcomes available from any specific third party. All financial products and contracts are between you and the applicable third party and are subject to that party’s terms, disclosures, and approvals.

7. AI Features

The Services include AI-powered features (e.g., the Axia AI Agent, AutoReel, valuation models, recommendations). AI outputs may be incorrect, incomplete, or unsuitable for your purposes. You are responsible for reviewing AI outputs before relying on them, and you must not use AI outputs to make automated decisions that produce legal or similarly significant effects without appropriate human review and compliance with applicable law.

8. Fees & Payments

Some Services require payment of fees, which will be presented to you before purchase or subscription. Unless otherwise stated, fees are billed in advance, are non-refundable, and exclude taxes. You authorize us (and our payment processors) to charge your designated payment method. Late payments may accrue interest at the lesser of 1.5% per month or the maximum rate permitted by law.

9. Intellectual Property

The Services, including software, models, designs, logos, trademarks, and content (other than User Content), are owned by Tradora or its licensors and are protected by intellectual property laws. “Tradora,” “Axia,” “AutoReel,” “Autocoin,” and related logos are trademarks of Tradora. You may not use them without our prior written consent.

We respect intellectual property rights. If you believe your work has been used in a way that constitutes copyright infringement, please send a notice that complies with the Digital Millennium Copyright Act to dmca@tradora.ai.

10. Privacy

Our collection and use of personal information is described in our Privacy Policy, which is incorporated by reference into these Terms.

11. Third-Party Services

The Services may contain links to or integrate with third-party services (e.g., DMS providers, OEM telematics, valuation providers, lenders, insurers, payment processors, identity verification vendors). Tradora does not control and is not responsible for third-party services, and your use of them is governed by the third party’s terms and privacy practices.

12. Disclaimers

The Services and any AI outputs, valuations, recommendations, or content are provided “as is” and “as available,” with all faults, and without warranties of any kind, express or implied. To the fullest extent permitted by law, Tradora disclaims all warranties, including merchantability, fitness for a particular purpose, non-infringement, accuracy, and quiet enjoyment.

Tradora does not warrant that the Services will be uninterrupted, error-free, or free of harmful components, or that any data, output, valuation, or recommendation is accurate, current, or complete.

13. Limitation of Liability

To the fullest extent permitted by law, in no event will Tradora or its affiliates, officers, directors, employees, agents, or licensors be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenues, data, goodwill, or other intangible losses, arising out of or relating to your use of the Services, even if advised of the possibility of such damages.

Tradora’s aggregate liability for all claims arising out of or relating to the Services or these Terms will not exceed the greater of (a) the amounts you paid Tradora for the Services in the twelve (12) months preceding the event giving rise to liability, or (b) one hundred U.S. dollars ($100).

Some jurisdictions do not allow the exclusion or limitation of certain damages, so some of the above may not apply to you.

14. Dispute Resolution & Arbitration

Informal resolution. Before filing a claim, you and Tradora agree to try to resolve the dispute informally by contacting wendy@tradora.ai with a description of the claim. If we cannot resolve the dispute within 60 days, either party may proceed as set forth below.

Binding arbitration. You and Tradora agree that any dispute arising out of or relating to these Terms or the Services will be resolved by final and binding arbitration administered by JAMS under its Streamlined Arbitration Rules & Procedures, by a single arbitrator, in the English language, seated in the State of Delaware (or such other location as the parties agree). Judgment on the award may be entered in any court of competent jurisdiction.

Class-action waiver. You and Tradora agree that each may bring claims against the other only in your or its individual capacity and not as a plaintiff or class member in any purported class or representative proceeding.

Exceptions. Either party may bring an individual action in small-claims court and may seek injunctive or other equitable relief in a court of competent jurisdiction to prevent the actual or threatened infringement, misappropriation, or violation of intellectual property rights.

30-day right to opt out. You may opt out of this arbitration agreement by sending written notice to wendy@tradora.ai within 30 days of first accepting these Terms.

15. Suspension & Termination

We may suspend or terminate your access to the Services at any time, with or without notice, if we reasonably believe you have violated these Terms or applicable law, or to protect the Services, our users, or third parties. You may stop using the Services at any time. Sections that by their nature should survive termination will survive (including IP, disclaimers, limitation of liability, dispute resolution, and general terms).

16. Changes to the Services or Terms

We may modify or discontinue all or part of the Services at any time. We may also update these Terms from time to time. If we make material changes, we will provide notice through the Services or by other means. Your continued use of the Services after the effective date of the updated Terms constitutes acceptance of those changes.

17. General Terms

Governing law. These Terms are governed by the laws of the State of Delaware, without regard to its conflict-of-laws principles. Subject to Section 14, the federal and state courts located in Delaware have exclusive jurisdiction over any non-arbitrable dispute.

Entire agreement. These Terms (along with any order form or written agreement signed by an authorized Tradora representative) constitute the entire agreement between you and Tradora regarding the Services and supersede all prior or contemporaneous agreements.

Severability. If any provision is held unenforceable, the remaining provisions will remain in full force and effect.

No waiver. Our failure to enforce any provision is not a waiver of our right to do so later.

Assignment. You may not assign these Terms without our prior written consent. We may assign these Terms freely.

Force majeure. Neither party is liable for failure or delay caused by events beyond its reasonable control.

18. Contact

Tradora AI, Inc.
Attn: Legal
Email: wendy@tradora.ai
Web: www.tradora.ai